Lone Pine Hotel Penang: Refreshed Website for a Newly Renovated Boutique Hotel

I was asked to help inject freshness into this charming little boutique hotel's website after they completed renovations back in 2012. And that's what I did.  In addition to fresh paint and the refurbishment of their rooms which had become a little tired from wear and tear, they'd also added a Japanese restaurant to their F&B options. The clients ended up tweaking some of my copy but I don't mind. At the end of the day, it's a collaboration. I'm glad they're still doing good business and looking amazing while doing so, too. The link to their website can be found here.

The delightful Lone Pine Hotel, Penang

SingPost: Revitalised for Growth (In-house Brochure)

The brief was to create a 10-page internal flip-book that would be used in a company-wide revamping exercise. SingPost was embarking on a host of changes to increase productivity and cut down wastage. The book would be used to take employees through its objectives, strategies and goals.

For this small project, I worked with one of company's staff who happened to enjoy graphic design. The theme of 'football' was chosen as the world's 'most beautiful game' aptly encapsulated the spirit of teamwork, perseverance and the embracing of change with a positive attitude. We  procured royalty-free images and also utilised photos from the SingPost's archives to create a visually dynamic yet affordable flip-book that would resonate with staff, company-wide.

The cover

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