Global Insurance Gets Web Update: Chubb

Chubb is one of those international brands with a fixed tone and manner and a guide to copy length for writers. I went into this project knowing I had to write about serious (and seriously dry) stuff. And it was going to be a lot of it because this brand has endless personal and business products. But I took it on as a challenge because I have always mostly done consumer perishables, if not automobiles.

The project was a good learning experience coming off on some consumer banking work with UOB, Standard Chartered, and Citibank with the previous agencies I have been at. I definitely know a lot more about the difference between energy and environmental protection insurances now, and why they're necessary for businesses. Lawsuits are not funny. :)