Imaginne Asia embarked on website revamp for Malaysia's Johnson & Johnson Tiles in August 2017.
The website was to target both B2B and B2C businesses. The brand story upon which it was designed revolves around the idea of high-performance tiles that suit various tastes and lifestyles, needs as well as criteria. We could claim this as the brand was simultaneously launching its bespoke service, allowing us to showcase the flexibility of its tile range.
Whether the target market was an architect, key contractor or everyday consumer, we wanted to promote the concept of personalisation since everyone brings to their private spaces or projects, their personal influences, personalities, ideas and experiences.
Positioned as an enabler with decades of expertise in tile manufacturing, we created a clean look dominated by a single, strong vermillion colour for its friendliness and symbolisation of creativity.
The tagline -- Stories Told in Tiles --was created to bring to life the concept of 'every tile for every tale'.
To browse the website proper, click: https://www.johnsontiles.com.my/about/
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Landing Page
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| About Us |
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| Bespoke Service |
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| Project Case Studies |
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| Product Range |
Product Range Selections
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| Tile Range Details |
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More Tile Range Details
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| Tile Locator |
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